Beer Company Makes Bad Brew on Purpose

It's an effort to teach us a lesson about the effects of climate change.

There’s a drink on the market that when you take a sip…it may cause you to go…eek! What is in this thing?! But, that’s what its producers want you to do. It’s an effort to teach us a lesson about the effects of climate change. The New Belgium brewing company created this limited edition beer called ‘Torched Earth’ to taste awful, so we can taste what the wildfires are doing to the barley used to make beer. Last year the company, which makes Fat Tire, became America’s first carbon-neutral beer.