IHOP Plans to Open Fast Casual Restaurant
If you’ve ever wanted to go to IHOP but felt like it was just too fancy, here’s some good news.
The restaurant best known for offering 24-hour sit-down breakfast is venturing into a new “fast casual” concept called Flip’d. The idea is to serve IHOP inspired breakfast items that can be eaten on the go. The restaurant’s president describes it as food for people who usually visit coffee shops…but want better breakfasts than the food sold there. The first is set to open in Atlanta.