Lay’s Announces Largest Rebrand Design In Nearly 100 Years
PepsiCo said the new design "now tells a story that speaks to its legacy of authenticity."
Lay’s announced it’s largest rebrand design in nearly a century. As part of the redesign the chip brand said it is removing artificial flavors and colors from all core Lay’s products in the U.S. by the end of this year. Two flavors are also getting an ingredients update. Lay’s Baked will be made with olive oil and have 50% less…