8th Annual Jeep Jam is Returning to Myrtle Beach

This Halloween weekend at the Old Myrtle Square Mall Site.

Tom Lorenz with Myrtle Beach Jeep Jam was in the studio to give us details on the 8th annual event.

This Halloween weekend, the Grand Strand will once again become a destination for thousands of Jeep enthusiasts from 40 states as the event takes over the Old Myrtle Square Mall Site (2501 N Kings Hwy) from October 31 – November 2.

Spectator tickets are just $10 per person, and children under 12 are admitted free. Full details and daily schedules are available at MBJeepJam.com.

Each morning begins with the Sunrise Beach Crawl, where 250 Jeeps parade down Ocean Boulevard and onto the beach for a one-of-a-kind sunrise display. The Beach Crawl is free to watch and has become a can’t-miss moment for visitors and locals who line the sand and balconies to take in the view.

As the day continues, attention shifts to the Proving Grounds, where Jeeps climb, crawl, and splash through challenging terrain. The action is called by Tom, who is returning for his eighth year as the voice of the Myrtle Beach Jeep Jam. Lorenz keeps the crowd entertained and informed throughout the day.

Event Highlights and Family Attractions

  • Jeepers Creepers: Trunk-or-Treat (Friday, October 31) – A Halloween favorite featuring 65 decorated Jeeps competing for top honors while kids enjoy a fun, safe trunk-or-treat experience.
  • Show-N-Grime (Saturday, November 1) – 200 Jeeps compete for awards celebrating the best builds, creative themes, and custom designs.
  • Classic Collection & Overland Experience – A curated display of 25 vintage Jeeps and 5 fully equipped overland builds showcasing both history and adventure.
  • Vendor Village – 120 local and national exhibitors with parts, accessories, apparel, food, and beverages.
  • Meet & Greet with Handyman Hal (Sunday, November 2) – Families can meet the popular educational YouTube host to wrap up the weekend with a kid-friendly experience.