Peeps are Already Gearing Up for Easter with New Flavors

Three are store exclusives.

Four new Peeps were unveiled ahead of Easter. Three are store exclusives. They include Rice Krispies tTeats, at Walmart; Icee Blue Raspberry, at Target; Sour Strawberry, at Kroger; and S’mores graham cracker dripped in milk chocolate, which is not store-exclusive. Pennsylvania-based “Just Born Quality Confections” makes the marshmallow treats that are a staple of the Easter season.