Ford Offers Incentives for Customers to Cancel 2023 Bronco Orders

Ford is offering customers who reserved certain packages of the 2023 Bronco $2,500 to buy a different Bronco or another vehicle. 

Ford wants to pay customers not to buy its popular vehicle!  Due to a backlog in production, Ford is offering customers who reserved certain packages of the 2023 Bronco $2,500 to buy a different Bronco or another vehicle.   According to the company, reservation holders can also switch to reserve the 2024 model or cancel the order to also receive a refund of the 100-dollar reservation fee.