Darlington Raceway Signs Deal with Coastal Carolina University Quarterback Grayson McCall

Darlington Raceway and Coastal Carolina University’s quarterback Grayson McCall have inked a deal. The raceway is the first NASCAR-owned track to officially partner with a student-athlete for a NIL agreement since the new NCAA regulations were passed. Under the deal, McCall will promote the Shriners Children’s presents Darlington Labor Day Race weekend on September 3rd and 4th as well as next year’s NASCAR slate at Darlington. He will also have an active presence on the track’s digital platforms and be featured in some of the track’s marketing campaigns as well as promote NASCAR and Darlington on his own social media platforms.