This Holiday Season, Make A Difference in the Life of a Senior
Be A Santa To A Senior, the annual holiday program that has delivered more than 1.5 million gifts to needy seniors in North America over the past seven years, has kicked off in Horry and Georgetown Counties.
This year, the need is even greater than usual as seniors continue to struggle with tough economic times. “Many older adults continue to face a difficult economic climate, particularly those who live alone with no family nearby to help provide resources,” said Doug Williams, owner of the Home Instead Senior Care office in Myrtle Beach.
Seniors have faced a trying year amid the threat of Social Security payment delays as part of the debt-ceiling debate. What’s more, seniors have lost almost one-third (32 percent) of their buying power since 2000, according to the Annual Survey of Senior Costs from The Senior Citizens League (TSCL).
But there is hope. The local Home Instead Senior Care office has teamed up with several nursing homes, assisted living facilities, adult day-cares, and churches to identify needy seniors in Horry and Georgetown Counties. Williams and his team have decorated Christmas trees with ornaments featuring these seniors’ first names only and their gift requests so that members of the community can purchase these gifts and return them to the tree, unwrapped, to brighten the holiday of a senior.
All the trees will be up by November 25 and gifts must be returned by December 12. If you are interested in participating, please visit a tree at one of the following businesses: Blimpee at Walmart (501 Myrtle Beach); Zaxbys (2858 Renee Drive in Carolina Forest; 1623 Church Street in Conway; 38th Ave in Myrtle Beach; Highway 544 in Myrtle Beach); Bojangles (Queens Harbour and Highway 17 S Surfside ); Bob Evans (N. Myrtle Beach; Highway 501, Myrtle Beach; Highway 544 in Myrtle Beach); Walmart (Conway); American Athletic Club (all four locations: Highway 544, Murrells Inlet, Myrtle Beach, and Carolina Forest) and Airport Diner (2491 Highway 17, Myrtle Beach). Transmed and Waccamaw Hospital will also be hosting trees for their employees only.
The public is invited to a wrapping party on December 15th, 2011 from 6:00 p.m. to 8:00 p.m. at Inlet Square Mall HWY 17 Bypass, Murrells Inlet. All are welcome to join by going to the meeting room between JC Penny & Stein Mart.
“We hope holiday shoppers will open their hearts to those seniors who have given so much to make our community a better place,” Williams said
For more information about the program, visit www.beasantatoasenior.com. To inquire about participating in the wrapping party, or if you know a senior in need, please call Vicki Berg at 843.215.9777.
ABOUT HOME INSTEAD SENIOR CARE
Founded in 1994 in Omaha by Lori and Paul Hogan, the Home Instead Senior Care® network is the world's largest provider of non-medical in-home care services for seniors, with more than 900 independently owned and operated franchises providing in excess of 45 million hours of care throughout the United States, Canada, Japan, Portugal, Australia, New Zealand, Ireland, the United Kingdom, Taiwan, Switzerland, Germany, South Korea, Finland, Austria, Italy and Puerto Rico. Local Home Instead Senior Care offices employ more than 65,000 CAREGiversSM worldwide who provide basic support services – assistance with activities of daily living (ADLs), personal care, medication reminders, meal preparation, light housekeeping, errands, incidental transportation and shopping – which enable seniors to live safely and comfortably in their own homes for as long as possible. At Home Instead Senior Care, it’s relationship before task, while continuing to provide superior quality service that enhances the lives of seniors everywhere.